When we started planning a high-quality video for our new Outdoor Accents® Avant Collection™ of decorative hardware, we knew we wanted a well-known and talented social media Influencer to help us show off the versatility of this new line. Our marketing team’s first choice was DIYer and brand ambassador Jen Woodhouse.
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One of the ways many homeowners increase the enjoyment (and monetary) value of their property is by adding a well-designed deck, pergola or other outdoor structure to their backyard. Whether it’s for entertaining or just chilling with a good read and a bracing beverage, a beautiful outdoor living space makes any backyard activity more desirable. Perhaps that’s why, in a 2017 survey, 25% of National Association of Home Builders (NAHB) remodelers reported adding a deck as one of their most common projects, and the figure was nearly identical for new home construction.
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