Construction Marketing Ideas: 20 Best Backyard Builder Marketing Strategies for Success

For construction companies, marketing is a way to find leads that allow them to win more projects and succeed in business. There are many different approaches to construction marketing, and marketing your services successfully means finding the strategies that work best for you.

Continue reading “Construction Marketing Ideas: 20 Best Backyard Builder Marketing Strategies for Success”

Strong Conversations: The Future of Women in Residential Construction

Strong Conversations Season One: Women in Construction
Episode Three: The Future of Women in Residential Construction

In this episode, we talk to three rising stars in their companies and the industry. We get to hear personal stories about how each of the guests entered the industry but, more importantly, what’s keeping them in the industry. We share tips on how to be successful when you’re just starting out and how to create your own career path. 

Host: Tina Haro – Director, National Accounts – National Builders (Simpson Strong-Tie)
Guests: 
Keaton Mower – National Accounts Manager, Westlake Royal Building Products
Kristin French – Director of Purchasing, Taylor Morrison
Justine Simmons – Director of Builder National Accounts, James Hardie Building Products 

You can also listen on your favorite streaming platforms. See below:

Continue reading “Strong Conversations: The Future of Women in Residential Construction”

Women In Construction Episode Two: The Importance of Mentorship

Strong Conversations Season One: Women in Construction
Episode Two: The Importance of Mentorship

Mentorship is one of the most invaluable things we can have in our careers and lives. We discuss the importance of mentorship and how we can find it, provide it, and foster it in our work environments. We also discuss the different types of mentorships, whether through a formal work program or informal with our own network.  

Host: Shelby Short – Director of Global Quality (Simpson Strong-Tie)
Guests:
Angie Roseman – VP Supply Chain Services & Business Optimization (Beazer Homes)
Kellee Hansen, National Purchasing Director (Lennar)
Rebecca Matmiller, National Accounts Sales Manager (Whirlpool) 

You can also listen on your favorite streaming platforms. See below:

Continue reading “Women In Construction Episode Two: The Importance of Mentorship”

Strong Conversations: Women in Leadership

Strong Conversations Season One: Women in Construction
Episode One: Women in Leadership

Being a leader is a challenging role. But being a female leader can offer many advantages. Listen to this episode as we talk to three women leaders about how they motivate their teams to be successful and create an environment where women belong and not just accepted. We also take a closer look at what makes a good and effective leader? How do we lead with heart and vulnerability? And how do we pay it forward to the leaders that come behind us? 

Host: Simpson Strong-Tie Vice President of Strategic Partnerships and Engagement Annie Kao
Guests:
Cyndie Roche, Vice President of Digital Sales and Architectural Design Services (Paradigm, a division of Builders FirstSource)
Kristi Acee, Vice President, National Accounts (Sherwin-Williams)
Melissa McGhee, Vice President of National Strategic Sourcing and Supply Chain (KB Home)

 

You can also listen on your favorite streaming platforms. See below:

Continue reading “Strong Conversations: Women in Leadership”

Seismology and You: A Brief Overview of Some Major Earthquakes in Recent History

On the third Thursday of every October, organizations and companies worldwide participate in earthquake drills and other preparedness activities. These activities are part of the Great ShakeOut, an annual event founded after the Loma Prieta Earthquake on October 17, 1989. 

Continue reading “Seismology and You: A Brief Overview of Some Major Earthquakes in Recent History”

From Our CEO: Simpson Strong-Tie — A Strong Culture

Mike Olosky is the Chief Executive Officer at Simpson Strong-Tie as of January 1, 2023. Before that, Mike served for two years as the company’s Chief Operating Officer. In what follows, he discusses some of the characteristics that define the  Simpson Strong-Tie culture and make it stand out.

Continue reading “From Our CEO: Simpson Strong-Tie — A Strong Culture”

Building It Forward with Simpson Strong-Tie

Giving back is one of our company core values at Simpson Strong-Tie, and for many years, we’ve donated time, money and products to Habitat for Humanity. We’d like your help continuing to bring awareness to the need for safe, strong and affordable housing.  

Continue reading “Building It Forward with Simpson Strong-Tie”

How to Build a DIY Wood Workbench in Under Two Hours

The first step to creating a serious home workshop — whether it’s in your shed, basement, or garage — is obtaining an affordable but sturdy workbench. Simpson Strong-Tie has more than 65 years of expertise developing connectors to build safe, strong homes, so imagine the result if you applied our connector solutions to your new workbench.

Continue reading “How to Build a DIY Wood Workbench in Under Two Hours”

Perfect Pergola Planned: Elements of an Achievable Pergola Plan

Lumber prices are continuing to return to Earth, making it possible to start dreaming once again about backyard projects. It’s the perfect time to take our new, easy-to-use Pergola Planner Software™ for a spin. Pergola Planner Software enables contractors or homeowners to design the perfect pergola in just a few minutes. Earlier this year we asked homeowners who might be considering a new backyard pergola to try out the software and send in their pergola designs.

Continue reading “Perfect Pergola Planned: Elements of an Achievable Pergola Plan”

How Jackson Lumber & Millwork Used Pipeline LBM Software from Simpson Strong-Tie to Boost Takeoff Speed and Efficiency by 50 Percent

Can running takeoff software and generating materials lists for new construction projects be as fun as playing a video game? The inside sales team at Jackson Lumber & Millwork sure seems to think so. Founded in 1946, Jackson is a third-generation, family-owned lumber and building materials dealer serving custom homebuilders, contractors, remodelers, and homeowners across Maine, Massachusetts, and New Hampshire.

Continue reading “How Jackson Lumber & Millwork Used Pipeline LBM Software from Simpson Strong-Tie to Boost Takeoff Speed and Efficiency by 50 Percent”