Construction Lead Generation: Strategies for Contractors

As a contractor, you know your business depends on lead generation, so understanding how to get leads can help you sustain and grow your business as a builder.

Developing a construction lead-generation strategy means three things:

    1. You need to take a high-level view of your potential clients and resources.
    2. You need to determine how much time and money you can dedicate to your lead-generation efforts.
    3. You need to decide whether you’ll do the lead generation yourself — or seek the assistance of a local marketing agency.

If you decide that you’d like to perform the lead generation yourself, understanding how to create a proper lead-generation strategy will help you build a list of previous, current and future clients and establish long-term success.

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Backyard Brilliance: Embracing New Trends in Deck, Pergola and Fence Design

Fostering natural outdoor spaces that can double as living areas encourages spending more time outside and expands the usable areas of the home. Homeowners may have grand visions for designing outdoor spaces, but making them all work together can be quite a feat.  

 Understanding the current trends in deck, pergola and fence design can help you construct a space that incorporates all the necessary elements to give clients the backyard of their dreams. 

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